Sixteen services. Three ways to win.
Strategy, growth engine, street presence. Each discipline works differently, and you'll know exactly which one you're buying from the first call. Take one on its own, or run the full play with one team.
Business Consulting.
We advise and plan.
Enter now or wait? Where is the next wave of FTDs coming from? How should the local operation run? We bring hard evidence from the ground and a sharp recommendation. You make the call.
See all 5 services- A1Market Entry AssessmentInternational sportsbook and casino brands weighing a launch in Ethiopia.4–6 weeks
- A2Go-to-Market and Launch StrategyBrands after a go decision, and local operators launching a new brand, vertical or relaunch.4–6 weeks + launch support
- A3Business Health Check and Growth PlanLocal operators whose growth has stalled, or who want a sharp outside view.3–5 weeks
- A4Operational Setup AdvisoryInternational brands standing up a local operation in Ethiopia.4–8 weeks
- A5Strategic Advisory RetainerOperators who want a senior adviser on the ground, often after a Launch or Grow package.Monthly, minimum 6 months
Operations and Growth.
We set up and train.
Online operations, CRM, acquisition and retention, built inside your own tools with your own people. Every project ends with training and hypercare, so your team owns the machine when we step back.
See all 7 services- B1Online Operations SetupNew entrants getting ready to go live, and operators whose daily online operation runs on firefighting.6–10 weeks
- B2CRM Setup and Lifecycle ProgrammeNew entrants, and operators whose CRM is thin or ad hoc.8–12 weeks
- B3Player Acquisition SetupOperators that need more first-time depositors at a CPA they can live with.8–12 weeks
- B4Retention and Loyalty ProgrammeOperators losing players too fast, or running VIPs without a real programme.6–10 weeks
- B5Product and Promotions AssessmentOperators who want to know how their product stacks up against what Ethiopian players want.3–4 weeks
- B6Reporting and KPI FrameworkAny team without one clear view of performance.3–5 weeks
- B7Betcraft AcademyBuilt into every Operations and Growth project, and available on its own for new teams.1-day workshops to 4-week programmes
Marketing.
We plan and deliver.
Activations, below-the-line campaigns and events, planned and run end to end through our own vetted vendor network. You get tracked sign-ups, fresh content, and a sharper plan for the next one.
See all 4 services- C1Brand Launch and Field ActivationsNew entrants launching the brand, and operators pushing sign-ups in new areas or around big fixtures.4–8 weeks per campaign
- C2Below-the-Line CampaignsOperators that want to be seen every day, right where players place their bets.3–6 weeks, or always on
- C3EventsBrand launches, big football moments, VIP player care and partner relations.3–8 weeks per event
- C4Influencer and Partnership MarketingOperators that want reach through local voices players already trust.4–8 weeks, or always on
Plan. Build. Hit the street. Then scale.
That's the route most operators take, and the Launch, Grow and Scale packages bundle it into one engagement, one team and one plan.
Compare packagesTell us your market. We'll show you the first move.
Based in Addis Ababa, Ethiopia.